As an island nation, the Brits have long been open and curious about the world. It is that pioneering and creative spirit that led British Airways' predecessor Air Transport and Travel (AT&T) to make the world's first scheduled international flight from Hounslow Heath to Paris on 25 August 1919 in a single-engine De Havilland DH4A.
Since then, the airline hasn't looked back, pioneering longer courses in bigger flying machines to bring Britain to the world and the world to Britain and moving from just one flight to France to more than 800 flights a day to 200 destinations around the globe.
All that in 100 years. So where will be 100 years from now? What will aviation look like in 20 years, 40 years, 60 years and beyond?
Through in-depth research, and in partnership with the Royal College of Art and world-leading virtual realists, British Airways presents BA 2119: Flight of the Future. An exhibition at Saatchi Gallery which seeks to push the boundaries of imagination and explore how future generations will circumnavigate the globe in a world of advanced jet propulsion, hyper personalisation, automation, AI, modular transport, sustainability, health and entertainment. We hope you enjoy it.
Immerse yourself in the evolution of flight through a first-of-its-kind interactive, multisensory virtual reality experience that traces humankind's relationship with flight.
Built by multiple award-winning VR creators and an Oscar-winning practical effects team, Fly turns you into a time-travelling pilot, from the earliest imaginings of Leonard da Vinci and his ornithopter, to the Wright Brothers' first successful attempt at Kitty Beach, to British Airways' predecessor, Air Transport and Travel's inaugural flight to Paris. Travel on Concorde before jumping to today's A350 and onwards to a possible vision of the future of aviation.
The full motion Fly experience is set on a large motion platform which is unsuitable for pregnant users or users under 140cm in height. Not recommended for children under 10 years of age.
WHAT IS FLY?
FLY explores mankind's relationship to flight through a multi-sensory, interactive virtual reality experience, that is experienced on top of a custom-built motion platform.
HOW LONG SHOULD I EXPECT TO BE INSIDE FLY?
The FLY experience takes 10 minutes. FLY is housed in an interactive installation and there is a broader exhibit on The Future of Flight from the Royal College of Art (the Exhibition).
CAN I PARTICIPATE IF I AM PREGNANT OR HAVE A MEDICAL CONDITION?
As this experience involves motion, participation is not recommended if you are pregnant, medically unfit or regularly suffer from motion sickness. If you do participate then you do so at your own risk.
IS THE EXPERIENCE SUITABLE FOR CHILDREN?
The experience is only suitable for children or adults over 140cm or 4ft 6inches. And any person under the age of 18 must be accompanied to the gallery by an adult.
CAN I CHANGE MY BOOKING OR GET A REFUND?
Exchanges and refunds are not available.
I HAVE A QUESTION ABOUT ACCESSIBILITY?
The Venue is wheelchair accessible but we are sorry to say that the main motion platform is not accessible for wheelchair users. A headset to view the experience will be available for adults who are unable to access the motion platform. Please contact us on firstname.lastname@example.org if you have any other queries about accessibility.
I HAVE A CARER, WILL THEY BE ABLE TO ACCOMPANY ME?
The exhibition space is free entry so your carer does not need to purchase ticket in order to accompany you.
I HAVE ALLERGIES, WILL I BE AFFECTED BY THE SCENTS YOU USE IN THE EXPERIENCE?
This experience includes scent, designed to enhance your experience of the installation. The fragrance is regulated to the European and global laws under IFFRA. If you are particularly concerned about the impact of the ingredients used on your allergies, please get in touch at email@example.com for this information.
HOW MANY PEOPLE CAN PARTICIPATE AT A TIME?
FLY is a single experience so only one person can book into any given 15 minute interval on the main motion platform.
HOW EARLY SHOULD I ARRIVE FOR MY VISIT?
You should arrive ten minutes before the time on your ticket.
WHAT HAPPENS IF I ARRIVE LATE?
We cannot guarantee entry if you arrive after your scheduled time.
CAN I TAKE PHOTOS?
No photos can be taken while on the motion platform but you are more than welcome to take photographs of the installation, when not actually on the platform.
CAN I BUY TICKETS IN PERSON?
Tickets are available online in advance for all experience slots. Tickets will be available on the day subject to availability - we recommend you purchase your tickets in advance wherever possible.
I CAN'T SEE OR PRINT MY CONFIRMATION EMAIL
Please rest assured that our team will be able to look up your booking when you arrive.
IS THERE A PLACE TO STORE MY BELONGINGS?
You are encouraged not to bring bags as they will not be allowed into the experience.
I'M HARD OF HEARING OR PARTIALLY SIGHTED, SHOULD I TAKE PART?
Due to the complexity of the sound design, unfortunately no hearing loop facility is available however there are visual and other sensory components to the installation. Any instructions will be verbally given by the ushers at the start of the experience, but they will be available in large print if required. A headset to view the experience will be available for adults who are unable to access the motion platform. Please contact us at firstname.lastname@example.org if you have further enquiries.
WILL IT BE SCARY?
The experience is not frightening - it is both relaxing and at times exciting. An usher will be positioned within the space and on hand if you require any assistance.
IS STROBE LIGHTING, FLASHING IMAGE, SMOKE OR HAZE USED AS PART OF THE EXPERIENCE?
None of the above will be used within the experience.
THE EVENT 1) Entry to the Exhibition is free of charge. The purchased ticket entitles the purchaser to experience FLY , a virtual reality experience. 2) Ticket holders will be participating in a multi-sensory, interactive virtual reality experience, that you will experience on top of a motion platform. 3) FLY is a fully immersive experience, including visuals, sound, heat, scent and wind. 4)Anyone under the age of 18 must be accompanied by an adult (who is over 18) at all times. Proof of age may be requested upon entry. 5) The organiser (the Venue) reserves the right to refuse the purchaser entry to FLY without their ticket. You acknowledge that BRITISH AIRWAYS cannot be held responsible for tickets that are lost or stolen. 6)You will abide by the rules and regulations of Saatchi Gallery (Venue), which are available at the Venue, or online here, and may be changed at the Venue's discretion, and any other rules or regulations which may be included in the Ticket. Smoking is prohibited within all areas (including the use of e-cigarettes). 7)You will comply with all reasonable safety and other announcements and/or directions whilst attending FLY and/or the Exhibition. 8)BRITISH AIRWAYS has the right to alter or vary the programme for the event or to reschedule or cancel all or part of the event. 9)BRITISH AIRWAYS or the Venue has the right to refuse entry to the FLY to any person without reason or to require them to cease participating in any activity. If you are found to be behaving in a manner deemed unsociable or potentially dangerous, in breach of these terms & conditions, the rules and regulations of the Venue or any instructions or directions given to you by any official at the event, you will be ejected from the event without refund. 10)BRITISH AIRWAYS and/or the Venue has the right to search all persons and personal property and refuse admission to, or eject from, the site any person who refuses to be searched by a security official. 11)With the exception of guide dogs, you are not permitted to bring any animals to the event. 12)You will not trade or solicit trade at the event without the prior consent of BRITISH AIRWAYS.
TICKET PURCHASE 13)The purchaser of the ticket represents and warrants that the Ticket is purchased for personal use only, and that it is not purchased as part of any form of business or commercial activity (unless expressly authorised by BRITISH AIRWAYS and its agents) and in particular the Ticket may not be resold or offered for resale by anyone, whether at a premium or otherwise, and may not be used for advertising, promotion or for any other trade purposes. Resale or attempted resale of a Ticket will render the Ticket void and the holder of any resold or transferred Ticket may be ejected from or refused entry to the event. 14)The ticket price for FLY does not include anything other than use of the FLY virtual reality experience, unless otherwise stated. Entry to the Exhibition is free of charge. The rules and regulations of the Venue apply to the rest of the site and to anything not expressly covered in these terms.
TICKET REFUNDS 15) Tickets for FLY are non-refundable. 16) Notwithstanding clause 16 above, in the event that BRITISH AIRWAYS cancels FLY and the Exhibition, BRITISH AIRWAYS shall refund the cost of FLY tickets only.
LIABILITY17) Subject to clause 17 above, in the event of cancellation or rescheduling, BRITISH AIRWAYS shall not be liable for any losses you suffer as a result of the cancellation or rescheduling, including but not limited to, accommodation costs or travel expenses. 18) Neither the Venue nor BRITISH AIRWAYS has any responsibility for lost or stolen property. 19) Attendance of the event is at your own risk. Neither the Venue nor BRITISH AIRWAYS will be held liable for any loss, cost, expense, injury or damage sustained at the Venue and/or the event except in respect of death or personal injury caused as a result of negligence by the Venue or BRITISH AIRWAYS, as applicable.
PUBLICITY 20) You give your express consent to the use of your likeness in connection with the production, exhibition, advertising or exploitation of any photograph, film, video and/or audio recording of the event and/or any element thereof in any/all media throughout the world. 21) You shall have no right of approval, no claim to any compensation, and no claim arising out of the use, alteration, distortion or illusionary effect or use in any composite form of your photograph or likeness. BA shall have the right to edit, modify, crop, add to or subtract from the photograph, film, video and/or audio recording at your entire discretion and without my approval save that it will not represent you in a derogatory manner.
HEALTH AND SAFETY 22) The experience includes motion and scents. For your own safety, the experience is not suitable for:
a) Persons who suffer from any type of medical condition affecting the senses of smell, vision or hearing.
b) Persons with sensitivity to scent.
c) Pregnant women.
d) Persons suffering from breathing or respiratory problems, such as allergies or scent sensitivities.
e) Persons prone to motion sickness, vertigo and any other similar conditions
f) Persons suffering from back or spinal injuries. 22.1) Persons who suffer from any type of medical condition list in 22 a-f above may contact us at email@example.com for further information.
23) The following articles are not permitted within the Venue - illegal substances, weapons, dangerous or hazardous items, political or offensive materials, glass or bottles, petrol generators, BBQ's and such other items as BRITISH AIRWAYS or the Venue may deem to be prohibited from time to time. Any person found in possession of such items may be refused entry into or ejected from the Venue.
GENERAL 24) These terms and conditions shall be governed by English law and you submit to the exclusive jurisdiction of the English courts. 25) These terms and conditions may be enforced by the Venue and BRITISH AIRWAYS's affiliates, successors and assigns but may not otherwise be relied or enforced under the Contracts (Rights of Third Parties) Act 1999 by any party that is not a party to these terms and conditions. 26) If any provision of these terms and conditions is found to be invalid or unenforceable by a court, the invalid or unenforceable provision shall be severed or amended in such a manner as to render the rest of the provisions and remainder of the agreement valid or enforceable. 27) BRITISH AIRWAYS reserves the right to alter or amend these terms and conditions without prior notification and you will abide by such amended terms and conditions. It is your responsibility to check the website for the latest terms and conditions.